Menara IQ is HSBC’s new Malaysia HQ and is a 34 storey office tower, located in the Tun Razak Exchange (TRX) a new financial district currently being developed in Kuala Lumpur. LEDtronics was chosen to build the rooftop transparent LED Display on Menara IQ, at TRX. We used a P25-75 mm LED strips to create an unique LED display on the latest prestigious skyscraper. We chose a transparent display to solve the owner’s concerns of wind load at the top of the building, which will be able to display visually pleasing visuals while still maintaining aerodynamism. When it was fired up, we looked on from afar with pride, happy that we have managed to mark another landmark in Kuala Lumpur.